To educate new residents in the Prince George’s County community, BHC developed a direct mail card for Metropolitan Medical Specialists. In addition to featuring a group photo of the physicians in the practice, the direct mail card features key selling points of the practice as well as a magnet that serves as a leave behind that potential patients can reference. BHC coordinates a monthly mailing of these direct mail cards to those who recently moved into the area.
To spread the word about a new public charter school The Children's Guild opened in Baltimore City, BHC developed direct mailers and advertisements to promote informational sessions and open houses.
To promote ongoing support offered through the Joslin Diabetes Center affiliate at Doctors Community Hospital, BHC developed a direct mail card that not only visually represented the array of ages and demographics of the center’s patient population, but also highlighted upcoming dates and key information that potential attendees would need.
To invite congregants to join in this special Siyum ceremony to mark the completion of its 100 year old Torah, Har Sinai Congregation asked BHC to develop this direct mail postcard, as well as the Torah Restoration Project logo and microsite on the Har Sinai website.