Colliers International Baltimore Grand Opening Reception Evite

BHC developed an electronic invitation to invite local VIPs, key clients and local business contacts, and staff to celebrate the ribbon-cutting ceremony for the new Baltimore office of Colliers International in Columbia, Md. In addition to developing the invitation design that was in keeping with Colliers International branding guidelines, BHC coordinated all the event details from selecting and working with a caterer to garnering media coverage to booking live entertainment and hiring a photographer.

Tags:

Marketing, email marketing

To promote the opening of the Stanford Grill in Columbia, BHC developed an invitation for a VIP pre-opening reception, which we also helped execute. In addition, BHC coordinated an extensive and highly successful PR campaign and updated the existing website.

To ensure a brand is well-formulated and impactful, all marketing materials must generate the same look, feel and tone. To that end, BHC developed the Doctors Community Hospital (Lanham, Md.) patient handbook, which had to correspond with the DCH brand BHC crafted.

After strategizing on how best to further market services of the Baltimore-based Upside Down Organization, BHC developed a masthead, edited copy and utilized software to send out a timely and informative e-newsletter, resulting in increased interaction with customers who ordered products, registered for a hosted event or booked a speaker for their organization.