non-profit
Howard Hospital Foundation Benefit Golf Classic Collateral
BHC developed a look for the 2011 golf classic that was incorporated in all event-related collateral including sponsorship packages, sponsor appeal letters and signage.
Leadership Howard County 2011 The Big Event Invite
Making an immediate connection with the featured guest of the 2011 Leadership Howard County Big Event, Jane Pauley, BHC developed collateral that drew on television media and Jane Pauley’s experience with NBC. This look was utilized on all event materials including a direct mail card, program book and print advertising.
Domestic Violence Center Dating Forum Flier
The Domestic Violence Center of Howard County wanted to promote its dating violence forum, which was geared toward college-aged young adults. Using its knowledge of the prevalence of text messaging for this demographic, BHC developed a compelling flier that visually captured the subject matter and target audience, while providing relevant information for potential attendees.
Claudia Mayer Cancer Resource Center Appeal Letter
BHC wrote the end-of-year appeal letter for the Claudia Mayer Cancer Resource Center, utilizing compelling copy and a patient story to convey the center’s message. In addition, BHC designed the letter to incorporate Claudia Mayer’s favorite color, lavender, into the theme.
Howard Hospital Foundation's Symphony of Lights Midnight at 7 Flier
To promote the new Howard County New Year’s Eve event, Midnight at 7 at the Symphony of Lights, BHC developed a design concept, advertising and PR campaign. This look was utilized on fliers, direct mail, bus tails, advertisements, tickets and more. The result was an attendance of more than 3,500 people—more than tripling the Foundation’s goal of 1,000 attendees.
Howard Hospital Foundation’s Symphony of Lights Flier
To encourage attendees for Howard Hospital Foundation’s signature holiday fundraising event, BHC developed an award-winning look for the event that was adapted for various outlets including a flier, signage, print advertising, etc.
Leadership Howard County 2010 The Big Event Save the Date
Making an immediate connection with the featured guest of the 2010 Leadership Howard County Big Event, John Harbaugh, BHC developed collateral that drew on football and the Baltimore Ravens. This look was utilized on all event materials including a direct mail card, program book, and Facebook ad.
UCP of Central Maryland 2009 Annual Report
Working with United Cerebral Palsy (UCP) of Central Maryland, BHC developed an annual report that matches the UCP brand, but seamlessly weaves together key reporting information with colorful graphic and photos to make a compelling fundraising piece.
Stompin’ for the Cord Save the Date
Working with the International Center for Spinal Cord Injury at the Kennedy Krieger Institute, BHC developed a branded look for this wine, country-style BBQ and bluegrass music to help raise awareness and funds for the organization. The look was used on numerous related print materials for the event.
Howard Hospital Foundation Development News
Nothing encourages existing donors to continue giving and inspire potential donors to start like seeing the rewards of the time, money and effort that past donors have given. That logic is the basis for Howard Hospital Foundation’s Development News, which BHC designed. This newsletter, which is also adapted to send to existing and potential donors as well as key local contacts via email, features stories and photos that speak to the good work done by the foundation and the hospital as well as opportunities to support these efforts.
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