Bonnnie Heneson Communications Transforming Ideas into Successful Results. An Integrated Approach.
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02 Marketing 02 Marketing
BHC excels at writing, editing, and coordinating the design and printing of publications that will target any audience. Because branding consistency is crucial to your company’s communications goals, BHC will work with your image—or help reinvent yourself—to develop a creative, complete and uniform look for your collateral. Newsletters, brochures, stationery packages, annual reports and manuals are just some of the materials created by the publications department.
Maternal Child Services Package
   

Maternal Child Services Package
Client: Howard County General Hospital

Rebirth, renewal, comfort and care are some of the words that should come to mind for expecting mothers, and BHC approached these new marketing pieces with those concepts in mind.

   

Newsletters
Clients: Bon Secours Health System,
Sisters of Bon Secours

Newsletters can come in all shapes and sizes. Petite and colorful “Focus” is a quarterly newsletter to communicate the sisters’ initiatives and achievements, while "The Blueline" has a more traditional packaging.
Newsletters
Hospital Publications
   

Hospital Publications
Client: Howard County General Hospital

Medical information can be hard to understand. By exploring new treatments through the eyes of a patient, BHC turned Howard County General Hospital’s quarterly newsletter "Wellness Matters" into a healthy dose of wellness information read by more than 190,000 people. BHC’s approach to the most recent issue of Howard County General Hospital’s award-winning annual report proved that statistical information, interspersed with custom photos and patient stories, sheds light on HCGH’s growth in a tangible, captivating way.
 
 

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